Best Keyword Research Tools

Best Keyword Research Tools

Short Summary

SEMRush: To find keywords several companies rank for

Ahrefs: Find keyword difficulty, search volume, and SERP (search engine results page) export

Keyword Planner: Expand the initial keyword list and generate keyword themes

Keyword Tools

This article links to 127 marketing experts and what they use

  1. SEMRush (78 votes)
  2. Google Keyword Planner (62 votes)
  3. Ahrefs (35 votes)
  4. Keywordtool.io (20 votes)
  5. Search Console (14 votes)
  6. Longtail PRO (12 votes)
  7. Buzzumo and Google Trends (11 votes)
  8. Moz (10 votes)
  9. Ubersuggest (9 votes)
  10. KWFinder (7 votes)

Other I’ve found

Keyword Keg?

Prices

  1. SEMRush $99
  2. Google Keyword Planner Free
  3. Ahrefs $99
  4. Keywordtool.io $88
  5. Search Console Free (no idea how you use it)
  6. Longtail PRO $37
  7. Buzzumo and Google Trends $79 basic $139 Find popular questions in forums $239 Analyze facebook posts for best ones
  8. Moz $99
  9. Ubersuggest Free
  10. KWFinder £45 for 100 £65 for 500 (CAN GET THE 500 FOR £40 WITH DISCOUNT
  11. Keyword Keg $48

Other great articles

Authority hacker

Other to check out

Search Metrics
Kinme (all sorts of keyword analysis)
MarketMuse (crawl yours and competitors website to find keyword gaps)
Seed keywords (helps create small survey)
AnswerThePublic (type in a question and it will find relevant questions to it)

Need the tools to

  • Search volume of keywords (identify if it’s worth writing about)
    • Google Keyword Planner (use Ubersuggest to?
  • Generate more keyword ideas (best fishing rod you could have ultra best fishing rod)
    • Keyword Tool.io | Ubersuggest
  • Broaden Depth or data (is it growing trend or not
    • Tools: Google Trends | Moz?
  • Find backlinks of other websites linking to your competitors
  • Find Keyword Difficulty to Rank for

Search Volume for Each one

Using Keywords Everywhere the Keyword Tool I looked up the monthly searches for each one. This was to get an idea of the usage each product receives

Date of search 22nd Aug

  1. SEMRush – 246,000
  2. Google Keyword Planner – 201,000
  3. Ahrefs – 74,000
  4. Keywordtool.io – 27,000
  5. Search Console – 550,000
  6. Longtail PRO – 12,100
  7. Buzzumo and Google Trends | Buzz – 74,000 | Google Trends – 1.5M
  8. Moz – 165,000
  9. Ubersuggest – 60,500
  10. KWFinder – 33,100
  11. Keyword Keg – 1,600

Each one Uses

  1. SEMRush
    1. Competitive Insights
    2. Shows who you’re competing with for keywords
    3. Find out what keywords their bidding on
    4. Great for PPC research
  2. Google Keyword Planner (62 votes)
  3. Ahrefs
    1. Link tracking
    2. SERP Overview and SERP position history – snapshot of how a site is doing in a search for a particular keyword
    3. Gives you information on Keyword Ranking Difficulty
  4. Keywordtool.io
    1. Find long tail keywords
    2. Great for developing content
  5. Search Console (14 votes)
  6. Longtail PRO (12 votes)
  7. Buzzumo
    1. Find out what your target influencers are already sharing
  8. Moz (10 votes)
  9. Ubersuggest 
    1. Find Keywords and Generate Ideas
  10. KWFinder
    1. Find Keywords

Find competitors rankings and keywords

  • SEM Rush
  • Buzzsumo

Find keyword difficulty

  • Ahrefs
  • Longtail Pro
  • KwFinder

Find keyword ideas and search volume

  • Ubersuggest
  • Keywordtool.io

Find how many Backlinks

Ahrefs

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